Versatile Designer & Creative Director crafting holistic experiences through strategy, design, and code available for remote opportunities.

Experience

Founder & Creative Director

Full-time

22DesignLab

2022-Present

Communication Designer

Full-time

ubp.media

2021-2022

Graphic Designer

Contract

Zorig Foundation

2017-2021

Why design?

My design journey began unexpectedly at age 12 in my local church. As the "lyrics kid" on the worship team, I was responsible for preparing and displaying lyrics during services. What started as a simple task evolved into a playground for creativity as I experimented with fonts, colors, and animations.

Microsoft PowerPoint became my first design tool, opening my eyes to the world of visual communication. This spark led me to Photoshop, where I created materials for our Sunday school. I fell in love with every aspect of the process—from research and inspiration to design, iteration, and production. Each day brought new lessons and skills.

In college, I ventured into freelance design, creating graphics for TEDx events and annual reports for NGOs. It was during this time that I discovered the realm of web and mobile app design, realizing that every digital interface was crafted by a designer. This epiphany opened up a new world of possibilities.

Driven by this newfound passion, I immersed myself in digital design. Eventually, this journey led me to co-found my own design studio, dedicated to human-centered design. I believe design is vital for society because it shapes our daily experiences and drives innovation. A world without designers would lack the creativity and thoughtfulness that enhances our lives in countless ways.

Services

Vision

Strategy, Art Direction, Creative Direction

Craft

Brand, Interface, Design System

Tech

Web development, Creative coding